100% free · No signup required

Free GA4 & GTM Audit

Is your tracking broken? Only one way to find out. Drop a URL below and we'll run 25+ checks and send a report with detailed grades and recommendations. Free, no signup, takes about a minute.

Crawling the site, opening every drawer, and running the checks. Hang tight, this can take up to a minute.

Audit complete

Score /100 · failed, warnings

Get your full report

See every finding, the fixes, and agent analysis. We'll email you the link so you can keep it.

We only scan public-source data. No access to your site or users.

What the audit checks

We build in the open. The same engine that powers this audit is free and open source, so you can run it yourself anytime. The code lives on GitHub and a star always makes our day ⭐

GA4 configuration

Measurement IDs, duplicate tags, legacy Universal Analytics, and event wiring.

GTM containers

Container parsing, tag/trigger sprawl, and whether the container even loads.

Consent & privacy

Consent Mode signals, CMP detection, third-party cookies, and PII exposure.

dataLayer health

Whether a dataLayer exists, when it initializes, and how it's populated.

Vendor sprawl

Which analytics and ad vendors load, and how much third-party script weight.

Agent analysis

An analyst brief that turns the raw findings into prioritized fixes.

Frequently asked questions

Yes, 100% free with no signup required. You get a score, a grade, and a full breakdown of every finding. The optional email step unlocks an AI-generated analyst brief and lets us send you the report link.
The audit runs 25+ deterministic checks covering GA4 configuration, GTM containers, Consent Mode and privacy signals, dataLayer health, vendor sprawl, and third-party script weight. Each check produces a pass, warning, or fail with a clear explanation.
No. The audit works entirely from the outside by loading your website in a browser, just like a real visitor. We never ask for credentials or access to your analytics or tag management accounts.
Usually under a minute. The engine crawls your site, runs all checks, and returns a scored report. The optional AI analysis adds a few extra seconds.
Yes. The same engine that powers this page is available on GitHub. You can run audits locally, integrate them into CI/CD, or extend the check registry yourself.

Want to talk it through with us?

This audit is a one-time snapshot. If the results raised eyebrows or you just want a second opinion on your setup, book discovery call with us :)

Book a free discovery call